Needs assessment is a major and
primary step in most program planning modes. There are five areas a planner
should consider when developing a workshop or program: context, scope,
coordinator, standards and ground rules. In considering context, the planner
should assess the organization's mission, goal, resources, location subject
matter content as well as the participants to be served. When looking at scope,
the planner is to take into account the obstacles, incentives, timing, methods, even
what data to collect. Coordinator is important because this person is
responsible for the needs assessment. Will the person be internal or external?
There are a multitude of reasons why an organization may choose an internal
person rather than an external person. Will the effort be collaborative or
solitary? This information is important as it will be used to validate or
negate the need for the program and the data collected should be objective.
Therefore, when looking at standards, a planner must ensure that the data
received must be accurate, reliable and valid. Lastly, the planner should take
into account the ground rules by stating what they will be to conduct a sound assessment
and increase cooperation.
Types of Needs Assessments
Surveys (See surveymonkey.com)
Observations
Interviews
Focus groups/forums (30 participants is a good number of participants)
Job and task analysis
Tests
Information from printed materials
Performance and product reviews
Conversations and informal data
Important points to remember when looking at needs assessment:
- Clarify the purpose of the needs assessment.
- Consider various types of needs assessment.
- Involve potential participants in needs of assessment.
- Consider formal needs assessment if program or participants are new.
- Clarify standards and ground rules.
- Recognize indicators of unmet learning needs.
- Include multiple sources to identify common themes.
- Ensure sources are credible so findings will be reliable.
- Use existing data when possible.
- Research or review characteristics of adult learners.
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